Migrating to GA4 may seem simple. However, during my six years of working in web analytics and three years of deploying GA4 (formerly App+Web), I have gone through many files. We deploy…
Hello! Recently, ChatGPT or GA4 has been among the most popular terms in the marketing world. Today we will talk more about GA4. We attach great importance to this tool. Did you…
What is Scarabaeus? Scarabaeus is a marketing tool developed by 6clickz that offers a unique way of reporting product optimisation results for Google Shopping ads. Scarabaeus connects data and metrics from Google…
Are you bored of creating search campaigns via Google Ads? Are you frustrated by the tedious preparation of keywords and responsive ads in Google sheets? Our company generated a script that will…
Source: Daasity MER, or marketing efficiency ratio, is a marketing performance metric that measures the effectiveness of a marketing campaign or initiative by comparing the cost of the campaign to the revenue or…
In the previous articles, we talked about how to create automatic campaigns from the feed, how to automatically update ads and how to create conditions to launch and stop ad sets. A…
In the part one, we explained what prompted us to consider the automatic creation of campaigns from the feed and how we handled the creation of campaigns and current ads. Now, there…
Let us show you how we create product PPC Campaigns from the product feed in one click using the data from price comparators. Meeting with a client: “I’ve tried a number of…
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