{"id":1100,"date":"2023-02-26T15:41:17","date_gmt":"2023-02-26T14:41:17","guid":{"rendered":"https:\/\/www.6clickz.com\/?p=1100"},"modified":"2023-02-28T10:51:46","modified_gmt":"2023-02-28T09:51:46","slug":"spracovanie-measurement-planu-pre-ga4","status":"publish","type":"post","link":"https:\/\/www.6clickz.com\/sk\/spracovanie-measurement-planu-pre-ga4\/","title":{"rendered":"Spracovanie measurement pl\u00e1nu pre GA4"},"content":{"rendered":"<p>Migr\u00e1cia na GA4 sa m\u00f4\u017ee zda\u0165 jednoduch\u00e1. Za svojich 6 rokov p\u00f4sobenia vo webovej analytike a z toho 3 rokov nasadzovania GA4 (predt\u00fdm App+Web) som si v\u0161ak pre\u0161iel mno\u017estvom failov. Nasad\u00edme konverzie cez GTM alebo (e\u0161te hor\u0161ie) cez plugin. Potom zist\u00edme, \u017ee nemeriame v\u00fd\u0161ku DPH. Oprav\u00edme to. Po mesiaci klient zist\u00ed, \u017ee nem\u00e1 d\u00e1ta o kup\u00f3noch. Potom zas chceme mera\u0165 aj produktov\u00e9 kup\u00f3ny. Pol roka na to pr\u00edde SEO agent\u00fara a chce nastavi\u0165 content grouping\u2026 L\u00e1tame, pl\u00e1tame diery v d\u00e1tach a dosahujeme tak jeden ve\u013ek\u00fd bordel, kde m\u00e1me nekonzitentn\u00e9 n\u00e1zvoslovia, jednu udalos\u0165 sme za\u010dali mera\u0165 v janu\u00e1ri, druh\u00fa od j\u00fala, a\u017e sa v tom str\u00e1came. Stretli ste sa s t\u00fdm aj u v\u00e1s? Potom v\u00e1m n\u00e1\u0161 postup m\u00f4\u017ee ve\u013emi pom\u00f4c\u0165.<\/p>\n<p>Toto nebol a\u017e tak\u00fd probl\u00e9m, k\u00fdm sme mali po ruke star\u00fd dobr\u00fd Universal Analytics, kde sme u\u017e na nejak\u00e9 nastavenia boli zvyknut\u00ed. 1 j\u00fala n\u00e1m v\u0161ak ostane iba GA4. Ako zaru\u010di\u0165 aby sme mali v\u0161etko v poriadku?<\/p>\n<p>V tomto \u010dl\u00e1nku som zhrnul v\u0161etky svoje poznatky z uplynul\u00fdch rokov do nieko\u013ek\u00fdch krokov. Nie je to \u010dl\u00e1nok o tom ako nakonfigurova\u0165 udalosti v GTM ani ako nastavi\u0165 GA4. Takisto tu nebudete \u010d\u00edta\u0165 o \u017eiadnych pluginoch a automatick\u00fdch migr\u00e1ci\u00e1ch. Nie som fan\u00fa\u0161ik t\u00fdchto rie\u0161en\u00ed a pod\u013ea mojich sk\u00fasenost\u00ed tak\u00e9to rie\u0161enia spravia viac \u0161kody ako osohu. Je o tom ako sa na cel\u00fa migr\u00e1ciu poriadne pripravi\u0165. A to je e\u0161te d\u00f4le\u017eitej\u0161ie ako samotn\u00e9 nastavenia.<\/p>\n<p>Po\u010fme na to!<\/p>\n<p><strong>1. Skontrolova\u0165 nasadenie \/ nasadi\u0165 GTM na web<\/strong><\/p>\n<p>Ke\u010f\u017ee GA4 nasadzujeme cez GTM, mus\u00edme ma\u0165 GTM na webe. Najjednoduch\u0161ie si to skontrolujeme doplnkom pre Chrome od Google &#8211;<a href=\"https:\/\/chrome.google.com\/webstore\/detail\/tag-assistant-legacy-by-g\/kejbdjndbnbjgmefkgdddjlbokphdefk\"> Tag Assistant<\/a>. Tento doplnok n\u00e1m uk\u00e1\u017ee \u010di m\u00e1me na webe GTM resp. in\u00e9 tracking k\u00f3dy a uk\u00e1\u017ee aj ich ID. Ak u\u017e GTM existuje pre dan\u00fd web, takto si vieme overi\u0165 \u010di m\u00e1me pr\u00edstup k tomu spr\u00e1vnemu containeru.<\/p>\n<p>Ak GTM na webe nie je, tak ho vytvor\u00edme. Budeme na to potrebova\u0165 Google email. Pod\u013ea potreby vytvor\u00edme \u00fa\u010det a container. K\u00f3d ku containeru skop\u00edrujeme ide\u00e1lne do txt s\u00faboru a po\u0161leme developerovi aby ho implementoval na web pod\u013ea in\u0161trukci\u00ed.<\/p>\n<p>Video ako vytvori\u0165 GTM \u00fa\u010det:<\/p>\n<div style=\"position: relative; padding-bottom: 56.25%; height: 0;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.loom.com\/embed\/09a33f3cd38c40ecab92e5e7c77feb08\" width=\"300\" height=\"150\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<h3>2. Definova\u0165 \u0161trukt\u00faru \u00fa\u010dtov GA a GTM<\/h3>\n<p>Uisti\u0165 sa ko\u013eko dom\u00e9n a aplik\u00e1ci\u00ed ideme mera\u0165. Na z\u00e1klade toho definova\u0165 ko\u013eko Properties (pr\u00edpadne sub-properties) a ko\u013eko Data Streams potrebujeme.<\/p>\n<p>Definova\u0165 taxon\u00f3miu \u00fa\u010dtov. Odpor\u00fa\u010dame:<\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li aria-level=\"1\">Account name &#8211; N\u00e1zov firmy \/ projektu (6clickz)<\/li>\n<li aria-level=\"1\">Property name &#8211; N\u00e1zov dom\u00e9ny | GA4 (6clickz.com | GA4)<\/li>\n<li aria-level=\"1\">Data stream &#8211; N\u00e1zov dom\u00e9ny (6clickz.com)<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><strong>Best practice<\/strong>:<\/p>\n<p>Pod t\u00fdm ist\u00fdm mailom m\u00f4\u017eete ma\u0165 zalo\u017een\u00e9 viacer\u00e9 \u00fa\u010dty (account). Ak m\u00e1te viac projektov, tak sa nesna\u017ete v\u0161etko vtesna\u0165 do jedn\u00e9ho \u00fa\u010dtu. Bude to nepreh\u013eadn\u00e9.<\/p>\n<p>Vo v\u00e4\u010d\u0161ine pr\u00edpadov v\u00e1m sta\u010d\u00ed 1 data stream \/ property. Ak p\u00f4sob\u00edte vo viacer\u00fdch krajin\u00e1ch s osobitnou dom\u00e9nou, tak vytvorte 1 property \/ krajina.<\/p>\n<p>Ak vyu\u017e\u00edvate GA360, pou\u017eite mo\u017enos\u0165 sub-properties, ktor\u00e9 \u010diasto\u010dne nahr\u00e1dzaj\u00fa views z UA.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1103 size-full\" src=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-38.png\" alt=\"\" width=\"743\" height=\"481\" srcset=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-38.png 743w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-38-300x194.png 300w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-38-500x324.png 500w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-38-160x104.png 160w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-38-50x32.png 50w\" sizes=\"auto, (max-width: 743px) 100vw, 743px\" \/><\/p>\n<p>Vyu\u017e\u00edvali ste separ\u00e1tne views v UA pre jednotliv\u00e9 oddelenia? Napr\u00edklad vyfiltrovan\u00fd iba blog traffic pre content oddelenie. V GA4 to zatia\u013e nie je mo\u017en\u00e9, ke\u010f\u017ee neexistuj\u00fa \u017eiadne views ani filtre. M\u00e1me v\u0161ak dve mo\u017enosti:<\/p>\n<ol>\n<li><span style=\"font-weight: 400;\"> Limitova\u0165 pr\u00e1va jednotliv\u00fd u\u017e\u00edvate\u013eom &#8211; tu GA4 pon\u00faka viac mo\u017enost\u00ed ako UA, dokonca m\u00f4\u017eeme skry\u0165 finan\u010dn\u00e9 d\u00e1ta (revenue, cost) od konkr\u00e9tnych u\u017e\u00edvate\u013eov.<br \/>\n<\/span><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1104\" src=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01-1024x725.png\" alt=\"\" width=\"1024\" height=\"725\" srcset=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01-1024x725.png 1024w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01-300x212.png 300w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01-768x544.png 768w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01-960x680.png 960w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01-500x354.png 500w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01-160x113.png 160w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01-50x35.png 50w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-11-01.png 1278w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Vytvori\u0165 tzv. Collections pre jednotliv\u00e9 oddelenia alebo kolegov, ktor\u00e9 bud\u00fa ma\u0165 v sebe len tie reporty, ktor\u00e9 potrebujeme. V\u0161etky tieto collections sa daj\u00fa prisp\u00f4sobi\u0165. Vieme si do nich prida\u0165 reporty z kni\u017enice alebo si vytvori\u0165 vlastn\u00e9 reporty.<\/span><\/span><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1108\" src=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-1024x469.png\" alt=\"\" width=\"1024\" height=\"469\" srcset=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-1024x469.png 1024w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-300x138.png 300w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-768x352.png 768w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-1920x880.png 1920w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-1280x587.png 1280w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-960x440.png 960w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-500x229.png 500w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-160x73.png 160w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/snimka-obrazovky-2023-02-24-o-14-42-20-50x23.png 50w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">V pr\u00edpade \u0161trukt\u00fary \u00fa\u010dtov GTM preferujeme takisto 1 \u00fa\u010det \/ 1 projekt s t\u00fdm, \u017ee ka\u017ed\u00e1 dom\u00e9na alebo aplik\u00e1cia m\u00e1 vlastn\u00fd container. V n\u00e1zve ozna\u010dujeme \u010di je to client-side alebo server-side GTM.<\/span><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1105\" src=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11.png\" alt=\"\" width=\"806\" height=\"434\" srcset=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11.png 806w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-300x162.png 300w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-768x414.png 768w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-500x269.png 500w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-160x86.png 160w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-07-at-11-50x27.png 50w\" sizes=\"auto, (max-width: 806px) 100vw, 806px\" \/><\/p>\n<h3><\/h3>\n<h3><strong><a href=\"https:\/\/share.hsforms.com\/1jQECKvjPQsKmY7A5kEI6Jg3x5ot\">Stiahnite si zadarmo n\u00e1\u0161 TEMPLATE<\/a> na spracovanie measurement pl\u00e1nu pre GA4.<\/strong><\/h3>\n<h3><strong>3.\u00a0Definova\u0165 ciele<\/strong><\/h3>\n<p>Ciele m\u00f4\u017eu by\u0165 r\u00f4zne pod\u013ea toho \u010di ide o e-shop, blog alebo aplik\u00e1ciu. Rozli\u0161ujeme 4 \u00farovne cie\u013eov:<\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Biznis ciele &#8211; hlavn\u00fd cie\u013e biznisu. Mal by by\u0165 iba jeden. Napr.: maximaliz\u00e1cia obratu firmy.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Konverzie &#8211; \u010do je pre n\u00e1s hlavn\u00e1 konverzia. Neberme tu do \u00favahy mikrokonverzie, iba tie hlavn\u00e9. Napr.: dokon\u010denie objedn\u00e1vky. Pod\u013ea toho si ur\u010d\u00edme \u010do bude konverzia v GA4.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Udalosti &#8211; ak\u00e9 udalosti s\u00fa pre n\u00e1s zauj\u00edmav\u00e9 okrem konverzi\u00ed? Napr.: pridanie do ko\u0161\u00edka, vyh\u013ead\u00e1vanie na webe. Pod\u013ea toho si ur\u010d\u00edme udalosti.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">KPIs &#8211; tzv. Key performance indicators. Ako budeme mera\u0165 \u00faspech v \u010d\u00edslach? Napr.: pomer opustenia ko\u0161\u00edka, konverzn\u00fd pomer, obrat kateg\u00f3rie\/produktu XY, vyu\u017eitie kup\u00f3nov. Pod\u013ea tohto si ur\u010d\u00edme parametre udalost\u00ed.<\/span><\/li>\n<\/ol>\n<h3><strong>4.\u00a0Pr\u00edprava implementa\u010dn\u00e9ho pl\u00e1nu<\/strong><\/h3>\n<p>T\u00e1to \u010das\u0165 je najd\u00f4le\u017eitej\u0161ia a najdetailnej\u0161ia. Obsahuje zoznam udalost\u00ed a ich parametrov, ktor\u00e9 budeme nasadzova\u0165 cez GTM. Vych\u00e1dza z cie\u013eov, ktor\u00e9 sme si definovali v predo\u0161lom kroku.<\/p>\n<p>Pri ur\u010den\u00ed udalost\u00ed a parametrov pracujeme so vzorov\u00fdm s\u00faborom, ktor\u00fd obsahuje v\u0161etky typy zau\u017e\u00edvan\u00fdch udalost\u00ed a parametrov. Takto v\u00e1m ni\u010d neujde. Plat\u00ed v\u0161ak star\u00e9 dobr\u00e9 pr\u00edslovie \u201cdvakr\u00e1t meraj a raz re\u017e\u201d, preto si detailne prejdite implementa\u010dn\u00fd pl\u00e1n so v\u0161etk\u00fdmi zainteresovan\u00fdmi stranami pred fin\u00e1lnou implement\u00e1ciou. V princ\u00edpe del\u00edme udalosti do 3 kateg\u00f3ri\u00ed:<\/p>\n<ol>\n<li aria-level=\"1\">\u0160tandardn\u00e9 udalosti a parametre GA4 pod\u013ea na\u0161ich osved\u010den\u00fdch postupov. Niektor\u00e9 z nich mo\u017eno nebudete potrebova\u0165 alebo budete potrebova\u0165 \u010fal\u0161ie<\/li>\n<li aria-level=\"1\">Udalosti ozna\u010den\u00e9 hviezdi\u010dkou (*) nie s\u00fa s\u00fa\u010das\u0165ou odpor\u00fa\u010dan\u00fdch udalost\u00ed od spolo\u010dnosti Google, \u010dasto ich v\u0161ak pou\u017e\u00edvame<\/li>\n<li aria-level=\"1\">Takmer ka\u017ed\u00fd projekt m\u00e1 svoje vlastn\u00e9 eventy v UA. Mali by ste ich uvies\u0165 v 3. sekcii a rozhodn\u00fa\u0165, \u010di ich potrebujete migrova\u0165 alebo nie.<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1106\" src=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-07.png\" alt=\"\" width=\"501\" height=\"286\" srcset=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-07.png 501w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-07-300x171.png 300w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-07-500x285.png 500w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-07-160x91.png 160w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/02\/screenshot-2023-02-15-at-20-27-07-50x29.png 50w\" sizes=\"auto, (max-width: 501px) 100vw, 501px\" \/><\/p>\n<p>Postup, ktor\u00fd sme uviedli sa v\u00e1m m\u00f4\u017ee zda\u0165 zbyto\u010dn\u00fd a zd\u013ahav\u00fd. Mno\u017estvo pluginov, automatizovan\u00fdch migr\u00e1torov a samozvan\u00fdch GA4 expertov v\u00e1m bude s\u013eubova\u0165 nasadenie do 24 hod a nebude k tomu potrebova\u0165 takto rozsiahli pl\u00e1n. Ak v\u0161ak chcete ma\u0165 robustn\u00e9 a stabiln\u00e9 nasadenie GA4 s kvalitn\u00fdmi d\u00e1tami ur\u010dite vyu\u017eite tento postup a vzorov\u00fd s\u00fabor, ktor\u00fd si <a href=\"https:\/\/share.hsforms.com\/1jQECKvjPQsKmY7A5kEI6Jg3x5ot\">m\u00f4\u017eete stiahnu\u0165 tu<\/a>. U\u0161etr\u00ed v\u00e1m to kopu \u010dasu a nebudete sa musie\u0165 vraca\u0165 st\u00e1le na za\u010diatok, lebo ste na nie\u010do zabudli.<\/p>\n<h3><strong><a href=\"https:\/\/share.hsforms.com\/1jQECKvjPQsKmY7A5kEI6Jg3x5ot\">Stiahnite si zadarmo n\u00e1\u0161 TEMPLATE<\/a> na spracovanie measurement pl\u00e1nu pre GA4.<\/strong><\/h3>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Migr\u00e1cia na GA4 sa m\u00f4\u017ee zda\u0165 jednoduch\u00e1. Za svojich 6 rokov p\u00f4sobenia vo webovej analytike a z toho 3 rokov nasadzovania GA4 (predt\u00fdm App+Web) som si v\u0161ak pre\u0161iel mno\u017estvom failov. Nasad\u00edme konverzie cez GTM alebo (e\u0161te hor\u0161ie) cez plugin. Potom zist\u00edme, \u017ee nemeriame v\u00fd\u0161ku DPH. Oprav\u00edme to. Po mesiaci klient zist\u00ed, \u017ee nem\u00e1 d\u00e1ta o [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1100","post","type-post","status-publish","format-standard","hentry","category-uncategorized-sk","blog_tags-ga4"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Spracovanie measurement pl\u00e1nu pre GA4 - 6clickz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.6clickz.com\/sk\/spracovanie-measurement-planu-pre-ga4\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spracovanie measurement pl\u00e1nu pre GA4 - 6clickz\" \/>\n<meta property=\"og:description\" content=\"Migr\u00e1cia na GA4 sa m\u00f4\u017ee zda\u0165 jednoduch\u00e1. Za svojich 6 rokov p\u00f4sobenia vo webovej analytike a z toho 3 rokov nasadzovania GA4 (predt\u00fdm App+Web) som si v\u0161ak pre\u0161iel mno\u017estvom failov. Nasad\u00edme konverzie cez GTM alebo (e\u0161te hor\u0161ie) cez plugin. Potom zist\u00edme, \u017ee nemeriame v\u00fd\u0161ku DPH. Oprav\u00edme to. 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