Lukáš Hvizdoš

At 6clickz, the PPC team is led by Hvizdy. His passion is centered on data analytics, where he experiments with new techniques and strategies to deliver excellent results to clients.

May 24, 2023
PMAX PPC

PMAX Script

The marketing world is constantly changing, and what was true yesterday may not be true today. How do you manage this chaos and stay on top of it? How to effectively analyze…

Aug 21, 2023
PPC

How to create a DSA campaign for categories?

Did you want to create a category DSA campaign, but there were many categories, and you wanted to target only some of them? How do you choose the correct categories for a…

Jul 27, 2019
Automation PPC

Automatic PPC Campaigns in One Click – Part 1

Let us show you how we create product PPC Campaigns from the product feed in one click using the data from price comparators. Meeting with a client: “I’ve tried a number of…

Jul 27, 2019
Automation PPC

Automatic PPC Campaigns in One Click – Part 2

In the part one, we explained what prompted us to consider the automatic creation of campaigns from the feed and how we handled the creation of campaigns and current ads. Now, there…

Jul 27, 2019
Automation PPC

Automatic PPC Campaigns in One Click – Part 3

In the previous articles, we talked about how to create automatic campaigns from the feed, how to automatically update ads and how to create conditions to launch and stop ad sets. A…

Mar 16, 2023
PPC

Scarabaeus – How to test product titles in Google Shopping campaigns

What is Scarabaeus? Scarabaeus is a marketing tool developed by 6clickz that offers a unique way of reporting product optimisation results for Google Shopping ads. Scarabaeus connects data and metrics from Google…

Apr 30, 2023
PPC

Case Study Search Ads – How we increased ROAS by 124%

CLIENT E-shop operating in the party and carnival costumes segment The performance of the e-shop is highly dependent on seasonality PROBLEM During our biggest season, we ran SEA campaigns with Broad Match…