{"id":1503,"date":"2023-04-30T09:25:06","date_gmt":"2023-04-30T08:25:06","guid":{"rendered":"https:\/\/www.6clickz.com\/?p=1503"},"modified":"2023-04-30T09:25:06","modified_gmt":"2023-04-30T08:25:06","slug":"ga4-news-2","status":"publish","type":"post","link":"https:\/\/www.6clickz.com\/cs\/ga4-news-2\/","title":{"rendered":"GA4 News 2"},"content":{"rendered":"<p>Op\u011bt jsme pro v\u00e1s p\u0159ipravili novinky ze sv\u011bta Google Analytics 4, kter\u00e9 se ud\u00e1ly za posledn\u00ed t\u00fddny.<\/p>\n<ul>\n<li aria-level=\"1\">Google Analytics p\u0159edstavil nov\u00e9 funkce, kter\u00e9 zjednodu\u0161\u00ed pr\u00e1ci s reporty, a to hlavn\u011b pro vlastnictv\u00ed (property) s velk\u00fdmi a komplexn\u00edmi daty. Jedn\u00e1 se nap\u0159\u00edklad o ikonu zobrazuj\u00edc\u00ed kvalitu dat, kter\u00e1 se nov\u011b nach\u00e1z\u00ed na ka\u017ed\u00e9 kart\u011b.<\/li>\n<\/ul>\n<p>V\u00edce zde<br \/>\n\u21aa<a href=\"https:\/\/support.google.com\/analytics\/answer\/9164320?hl=en#013023&amp;zippy=,releases\">bit.ly\/3ZxNnyK<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1501\" src=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/04\/screenshot-2023-03-14-at-15-17-08.png\" alt=\"\" width=\"631\" height=\"571\" srcset=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/04\/screenshot-2023-03-14-at-15-17-08.png 631w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/04\/screenshot-2023-03-14-at-15-17-08-300x271.png 300w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/04\/screenshot-2023-03-14-at-15-17-08-500x452.png 500w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/04\/screenshot-2023-03-14-at-15-17-08-160x145.png 160w, https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/04\/screenshot-2023-03-14-at-15-17-08-50x45.png 50w\" sizes=\"auto, (max-width: 631px) 100vw, 631px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google p\u0159idal na sv\u016fj YouTube kan\u00e1l <a href=\"https:\/\/www.youtube.com\/watch?v=QmEOPuJr05w\">zaj\u00edmav\u00e9 video o Custom Eventech<\/a>. Custom eventy jsou eventy specifick\u00e9 pro dan\u00fd web. Jsou definov\u00e1ny n\u00e1zvem a mno\u017einou parametr\u016f a GA4 je neshroma\u017e\u010fuje automaticky. Abychom mohli tato data vid\u011bt v reportech, je t\u0159eba spr\u00e1vn\u011b nastavit jejich m\u011b\u0159en\u00ed. Pokud tedy m\u00e1te v pl\u00e1nu m\u011b\u0159it event, kter\u00fd je specifick\u00fd pro V\u00e1\u0161 web, ur\u010dit\u011b si video prohl\u00e9dn\u011bte. Krom\u011b n\u011bj naleznete v kan\u00e1lu i dal\u0161\u00ed zaj\u00edmav\u00e1 videa.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">V demo \u00fa\u010dtu obchodu Google Merchandise Store je nyn\u00ed k dispozici nov\u00fd Google Ads vs. GA4 Conversion Report. Report v\u00e1m pom\u016f\u017ee l\u00e9pe pochopit rozd\u00edly v konverz\u00edch mezi slu\u017ebami Google Ads a GA4. V\u00edce info v <a href=\"https:\/\/www.linkedin.com\/posts\/charlesfarina_a-new-conversion-differences-report-for-activity-7031949281993375744-JF0T\/?utm_source=share&amp;utm_medium=member_desktopc\">tomto LinkedIn postu<\/a>, kter\u00fd zve\u0159ejnil Charles Farina.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google ozn\u00e1mil, \u017ee v p\u0159\u00ed\u0161t\u00edch m\u011bs\u00edc\u00edch p\u0159id\u00e1 n\u00e1stroj pro tvorbu publik v GA4 p\u0159\u00edmo do Google Ads. Zjednodu\u0161\u00ed tak celkovou tvorbu publik a jejich n\u00e1slednou aplikaci v kampan\u00edch v GA. Google ads kv\u016fli tomu zav\u00e1d\u00ed nov\u00fd model spr\u00e1vy p\u0159\u00edstupu k r\u016fzn\u00fdm produkt\u016fm. V\u00edce zde \u21aa<\/span> <a href=\"https:\/\/support.google.com\/analytics\/answer\/9379420#useraccess&amp;zippy=,in-this-article\"><span style=\"font-weight: 400;\">bit.ly\/3laxy1X<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google zve\u0159ejnil n\u00e1vod, jak se odhl\u00e1sit z automatick\u00e9ho vytvo\u0159en\u00ed GA4, co d\u011blat v p\u0159\u00edpad\u011b, \u017ee jste se nestihli odhl\u00e1sit, nebo kdy\u017e jste si ji\u017e vlastnictv\u00ed (property) v GA4 vytvo\u0159ili. N\u00e1vod zde \u21aa <\/span><a href=\"https:\/\/goo.gle\/3EvLs5p\"><span style=\"font-weight: 400;\">https:\/\/goo.gle\/3EvLs5p<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Na z\u00e1v\u011br p\u0159id\u00e1v\u00e1m <a href=\"https:\/\/www.linkedin.com\/posts\/simoahava_googleanalytics-measure-activity-7031157732149768192-Y6iE\/?utm_source=share&amp;utm_medium=member_desktop\">tip na praktick\u00fd funnel report<\/a>, se kter\u00fdm se pod\u011blil Simo Ahava.<\/span><\/li>\n<\/ul>\n<p><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"6585869\",\n    formId: \"131d4484-4d44-405a-a748-01923517ca1b\"\n  });\n<\/script><br \/>\n<br style=\"font-weight: 400;\" \/><br style=\"font-weight: 400;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Op\u011bt jsme pro v\u00e1s p\u0159ipravili novinky ze sv\u011bta Google Analytics 4, kter\u00e9 se ud\u00e1ly za posledn\u00ed t\u00fddny. Google Analytics p\u0159edstavil nov\u00e9 funkce, kter\u00e9 zjednodu\u0161\u00ed pr\u00e1ci s reporty, a to hlavn\u011b pro vlastnictv\u00ed (property) s velk\u00fdmi a komplexn\u00edmi daty. Jedn\u00e1 se nap\u0159\u00edklad o ikonu zobrazuj\u00edc\u00ed kvalitu dat, kter\u00e1 se nov\u011b nach\u00e1z\u00ed na ka\u017ed\u00e9 kart\u011b. V\u00edce zde [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1503","post","type-post","status-publish","format-standard","hentry","category-uncategorized-cs","blog_tags-ga4"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>GA4 News 2 - 6clickz<\/title>\n<meta name=\"description\" content=\"Op\u011bt jsme pro v\u00e1s p\u0159ipravili novinky ze sv\u011bta Google Analytics 4, kter\u00e9 se ud\u00e1ly za posledn\u00ed t\u00fddny. Google Analytics p\u0159edstavil nov\u00e9 funkce, kter\u00e9 zjednodu\u0161\u00ed pr\u00e1ci s reporty, a to hlavn\u011b pro vlastnictv\u00ed (property) s velk\u00fdmi a komplexn\u00edmi daty.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.6clickz.com\/cs\/ga4-news-2\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GA4 News 2 - 6clickz\" \/>\n<meta property=\"og:description\" content=\"Op\u011bt jsme pro v\u00e1s p\u0159ipravili novinky ze sv\u011bta Google Analytics 4, kter\u00e9 se ud\u00e1ly za posledn\u00ed t\u00fddny. Google Analytics p\u0159edstavil nov\u00e9 funkce, kter\u00e9 zjednodu\u0161\u00ed pr\u00e1ci s reporty, a to hlavn\u011b pro vlastnictv\u00ed (property) s velk\u00fdmi a komplexn\u00edmi daty.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.6clickz.com\/cs\/ga4-news-2\/\" \/>\n<meta property=\"og:site_name\" content=\"6clickz\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-30T08:25:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.eu-central-1.amazonaws.com\/uploads.mangoweb.org\/shared-prod\/6clickz.com\/uploads\/2023\/04\/screenshot-2023-03-14-at-15-17-08.png\" \/>\n<meta name=\"author\" content=\"Laura Feranecov\u00e1\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura Feranecov\u00e1\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/\"},\"author\":{\"name\":\"Laura Feranecov\u00e1\",\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/#\\\/schema\\\/person\\\/cac53a49ee1a2ddda816069e14af7cc5\"},\"headline\":\"GA4 News 2\",\"datePublished\":\"2023-04-30T08:25:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/\"},\"wordCount\":348,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/s3.eu-central-1.amazonaws.com\\\/uploads.mangoweb.org\\\/shared-prod\\\/6clickz.com\\\/uploads\\\/2023\\\/04\\\/screenshot-2023-03-14-at-15-17-08.png\",\"articleSection\":[\"Uncategorized @cs\"],\"inLanguage\":\"cs-CZ\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/\",\"url\":\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/\",\"name\":\"GA4 News 2 - 6clickz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/cs\\\/ga4-news-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/s3.eu-central-1.amazonaws.com\\\/uploads.mangoweb.org\\\/shared-prod\\\/6clickz.com\\\/uploads\\\/2023\\\/04\\\/screenshot-2023-03-14-at-15-17-08.png\",\"datePublished\":\"2023-04-30T08:25:06+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.6clickz.com\\\/#\\\/schema\\\/person\\\/cac53a49ee1a2ddda816069e14af7cc5\"},\"description\":\"Op\u011bt jsme pro v\u00e1s p\u0159ipravili novinky ze sv\u011bta Google Analytics 4, kter\u00e9 se ud\u00e1ly za posledn\u00ed t\u00fddny. 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